The Anokkhi Experience

The Anokkhi Experience

Never fear to be unique, it is the only manifest we have, to change the world. Keeping this ideology in mind, we bring you ANOKKHI diamonds and jadau, a bespoke fine jewellery brand conveniently located at the bridal shopping hub of Mumbai, Santacruz. Anokkhi means the one who is extraordinary. We at Anokkhi believe it to be a woman who personifies strength, change and represents the progressive women of today’s time and she demands nothing but the best. At Anokkhi, we are a space with a philosophy that those who visit Anokkhi are special in their own way and we pamper these sentiments. We assure you one such splendid experience of buying jewellery.
Our Business Director Shalin Shah’s ideology for Anokkhi store was to create a luxurious and regal atmosphere with classic and exotic interiors which amplifies the consumer’s experience of buying jewellery by making them feel at home. By catering to one customer at a time we try to aid the buying process which is at times quite time consuming. The most important objective of ours would be building trust and making loyal customers so as to build relations for life to satisfy their jewellery needs.

A lot of inputs of the store’s interiors come from our product director Tanvi Shah who has a massive 20 years experience in jewellery designing. She says, ‘the woman of today demands her own personalized space. Hence the interiors of the store are kept contemporary that blend with their persona. Adding modern artifacts and floral décor to keep up to the freshness was a must.


What do you get at the store?
Well, we make sure that you are spoilt for choice. Apart from superior quality certified and non –certified solitaire diamonds and jadau, we offer an extensive range of merchandise in daily wear, cocktail wear and heavy bridal wear. We also customize jewellery according to your requirements, budget and outfit. Our product price range starts from 10-15k to heavy bridal jewellery with buy back offers, exchange and return policies and free repair services for life.
So drop in and experience the pampering for yourself at Anokkhi Diamonds and Jadau, Santacruz, Mumbai.

1 Comment
  • Roshinii Deo

    The Collection looks stunning. Look forward to visiting the store on my next trip to India in October 17.

    September 15, 2017 at 11:50 am

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